AdvertisingConcept work

Instagram Ad Series for a Coffee Brand

A set of vertical ads and posts that show the product in the very first second.

Representative stock photo illustrating the topic; it is not a delivered project output.

Concept work. This piece illustrates our approach; it is not a real client project or an actual result.

Goal

Make different messages testable for a new product launch.

Three different opening scenes, consistent color and typography, and ad copy that can each be tested separately.

This is a concept; it is not a real client project or a published campaign.